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RMG extends in-play betting to Irish horse racing with four operators

Deals & M&A

Racecourse Media Group has extended its in-play betting service to Irish horse racing, with pricing integrated into digital sportsbooks operated by Entain brands Ladbrokes and Coral, William Hill and BVGroup, the company said on 17 February 2026. The rollout covers racing at all 26 Irish racecourses under a media rights agreement involving RMG, Sports Information Services, Horse Racing Ireland and the Association of Irish Racecourses. RMG’s pricing partner Pythia Sports supplies the odds, supported by CourseTrack data.

The rollout gives participating sportsbooks in-play pricing across Irish racecourses through an established media rights arrangement.

End-of-day close Entain (ENT), GBp, to 2 April 2026
Story date5 January 20262 April 2026

Latest reported results

Entain LSE: ENT

Financial year ended 31 December 2025

Revenue
GBP 5.26bn
Operating income
GBP 495.7m

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