PLAYSTUDIOS plans to launch its sweepstakes casino across the US before the end of 2025, after opening a beta in seven states. Chief executive Andrew Pascal said early indicators for player retention, engagement and monetisation were positive, while the company described its expansion approach as measured.
The planned rollout would extend PLAYSTUDIOS' sweepstakes casino beyond its seven-state beta.
Quarter ended 30 September 2026
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New York Attorney General Letitia James said her office and the New York State Gaming Commission identified 26 sweepstakes casinos and issued cease-and-desist orders. The orders required the platforms to end sales of virtual sweepstakes coins in the state; the Social and Promotional Games Association criticised the decision and said its attempts to engage officials had been ignored.
The American Gaming Association (AGA) said it would focus on prediction markets in 2026 after its work helped push sweepstakes casinos out of many key US markets in 2025. AGA President and CEO Bill Miller said the association views prediction platforms as operating outside state and tribal sports-betting frameworks. The AGA report put 2025 US commercial gaming revenue at $78.6bn, up 9%.
The Illinois Gaming Board sent cease-and-desist letters to 65 sweepstakes operators earlier in February, according to the report. Two weeks later, Jumbo 88 and JefeBet had amended their terms to block Illinois players; the report says other named platforms continued operating in the state. SB 1705 remains active, with lawmakers needing to advance it by 17 March to keep it alive.
Tennessee Attorney General Jonathan Skrmetti said his office sent cease-and-desist letters to nearly 40 online sweepstakes casino websites last week. The sites indicated they would comply, while Skrmetti’s office said their dual-currency model amounted to an illegal lottery and breached state gambling and consumer protection laws.
DraftKings plans to launch its DraftKings Predictions platform, including sports event contracts, before the end of 2025, the company said. The launch is expected in the coming months and remains subject to licensure; the company plans initially to target states without its sportsbook.