Missouri sports betting records more than 2.6 million geolocation checks on launch day
GeoComply said its Missouri online sportsbook customers generated more than 2.6 million geolocation checks during the first 24 hours of legal sports betting. The company also reported more than 250,000 active betting accounts on 1 December and nearly 188,000 pre-registered accounts created in the preceding two weeks.
Early geolocation checks and active accounts give operators and regulators an initial view of Missouri betting activity.