Loterj rejects Gêmeos Brasil prize campaign and plans administrative inquiry
Rio de Janeiro lottery authority Loterj said it had not authorised Gêmeos Brasil to run a campaign linking e-book purchases to prize draws and said it would open an administrative proceeding. Loterj said an operator’s lottery authorisation does not automatically cover promotional campaigns by partners or third parties; Royal Crest appeared on its list of licensed companies.
The inquiry may clarify whether commercial promotions linked to lottery participation fall within the operator’s authorisation.