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LaLiga partners with SportyBet to develop its Brazilian market strategy

Deals & M&A

LaLiga and SportyBet announced a partnership focused on Brazil, with activations planned around selected LaLiga match weeks. The agreement includes behind-the-scenes access, match-day experiences, licensed-item giveaways, meetings and special betting promotions around major Spanish league matches.

The agreement gives SportyBet a platform for marketing and customer engagement around LaLiga matches in Brazil.

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Deals & M&A

Capula takes €65 million positions in CIRSA-Lottomatica merger

Capula Investment Management has taken positions in CIRSA and Lottomatica ahead of their proposed merger, reportedly seeking to benefit from a difference in their share prices and the exchange value. Its declared CIRSA exposure is about €30 million, while its short position in Lottomatica is valued at about €35 million; the integration is planned for Q2 2027, subject to approvals.

Capula Investment Management has reportedly taken positions in CIRSA and Lottomatica ahead of their planned merger. The arbitrage strategy seeks to benefit from differences between the companies' share prices and the value resulting from the deal.

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