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Imagine Live partners with MaxBet to roll out live casino in three Balkan markets

Deals & M&A

Imagine Live and MaxBet agreed a partnership to bring Imagine Live’s live dealer games and game shows to MaxBet players, the companies said. The rollout will begin in Montenegro, followed by Serbia and Bosnia and Herzegovina. MaxBet gaming head Tornike Tordia said the content would be introduced across the operator’s markets as the partnership expands.

The staged rollout gives both companies a named commercial presence across three regulated markets.

End-of-day close Flutter (FLUT), USD, to 21 August 2026
Story date26 May 202621 August 2026

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Flutter weighs FanDuel prediction market spending and profit potential

Flutter Entertainment chief executive Dan Taylor said on its 4 November earnings call that the company expects more clarity in the coming months on the economics of FanDuel Predicts. FanDuel recorded $119 million in trading volume in the third quarter; Flutter expects its market-making operation to generate $50 million in revenue and $40 million in adjusted EBITDA during 2026.

Dan Taylor, Flutter's chief executive, told the third-quarter earnings call on 4 November that the coming months should sharpen the company's view of how its prediction market business makes money. At issue is whether FanDuel Predicts can turn a profit by itself, or can only help recruit customers in states that could later permit online sports betting.

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