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Dream11 expands free-to-play fantasy sports into 11 countries

Licences & markets

Dream11 announced the launch of its free-to-play fantasy sports product in 11 countries, including the UK, US, Australia and Canada. The company said its model uses non-monetary rewards and will draw on advertising, sponsorships and brand partnerships after India’s ban on real-money online games led it to leave paid contests.

The expansion shifts Dream11’s fantasy sports offering into new markets under a free-to-play model.

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