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Conar warns Blaze and Maya Massafera over betting bonus adverts

Enforcement & compliance

Brazil’s advertising self-regulator Conar warned Blaze and influencer Maya Massafera and recommended suspending adverts that offered betting bonuses. The case panel said the promotions could mislead consumers about bonus eligibility and unanimously backed the recommendation; Blaze said it was adapting to new rules, while Massafera said her communication was transparent.

The recommendation could require Blaze and its promoter to stop bonus adverts found to risk misleading consumers.

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Regulation

Brazilian committee approves hearing on betting oversight and Blaze case

Brazil’s Chamber of Deputies Finance and Taxation Committee approved a request on 5 November 2026 for a public hearing on online betting taxes, financial controls and the reported Willer Tomaz–Blaze case. The request invites government and financial authorities to discuss oversight; the hearing date has not been set, and the request says it does not prejudge wrongdoing or responsibility.

The Finance and Taxation Committee (CFT) of Brazil's Chamber of Deputies approved a request from deputy Hildo Rocha (MDB-MA) for a public hearing on Wednesday. The hearing does not yet have a date.

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