Bragg Gaming Group said its content is live with SoccerBet across three markets as it expands in the Balkans. In an interview, Bragg account manager Uroš Đekić said the company combines content from partner GAMOMAT with games from its proprietary studios for regional audiences.
The partnership places Bragg content with an operator across three markets, while its content mix reflects local preferences.
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Bragg Gaming Group said it plans to reduce its global workforce by 19% in the second half of the year as part of its AI transformation. The company expects annual savings of about €6 million and termination costs of roughly €600,000. Chief executive Matevž Mazij said the measures continue a workforce reduction announced in January, when Bragg cut 12%.
The Roundhill Sports Betting & iGaming ETF fell 2.7% last week, while the S&P 500 closed nearly flat, according to the report. Aristocrat Leisure rose 10.04%, while Gambling.com declined 46.78%; Gambling.com also cut its 2026 revenue outlook to $165 million-$170 million from $170 million-$180 million.
Bragg Gaming Group said it plans to reduce its workforce by about 12% in 2026. The company expects termination costs of about $1.2m and long-term savings of up to $5.25m; chief executive Matevž Mazij cited regulatory requirements, tax pressures and a greater focus on short-term profitability.
In an interview, Bragg Gaming Group commercial chief Neill Whyte described the company's plans to expand in regulated markets during 2026. He said Bragg aims to grow revenue from its in-house content, diversify distribution and develop and update its FUZE player-engagement tools; he also identified Finland, Poland and France as markets considering regulation or open licensing.
Bragg Gaming Group has selected Internet Vikings to host its West Virginia operations under an expanded partnership. Internet Vikings will provide primary and disaster-recovery environments in two in-state data centres to meet state regulatory requirements.