Birches Health and Betflow establish US treatment referral partnership
Birches Health and Betflow have partnered to connect Betflow users in the US with referrals for professional problem gambling treatment. Betflow users will also receive responsible gambling content, and the companies plan awareness campaigns during 2026. Betflow is operated by sports data company Odditt, whose chief executive Matt Bresler said the initiative links users to assessment and treatment services.
The partnership gives Betflow users access to treatment referrals and responsible gambling resources.