ADM director calls for credible, less aggressive gambling offer in Italy
Antonio Giuliani, director of ADM's Remote Gaming and Betting Office, discussed sector credibility and player protection at a panel during SiGMA World 2026 in Rome. He said upcoming technical rules for online gaming would strengthen operator security measures and player controls, and argued that aggressive commercial practices could encourage unsustainable treatment of players.
Operators will need to implement the technical rules and player-control tools Giuliani says will support a credible regulated market.