LOGiCO calls for shared responsible gambling communication in Italy
A shared responsible gambling message could give Italian operators a coordinated role in prevention and public communication.
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Valérie Peano of LOGiCO spoke at a Fondazione FAIR round table presenting research conducted with IPSOS. Peano said the research points to a need for collective sector responsibility and communication focused on young people and minors. She argued that the Decreto Dignità advertising ban had failed; the research proposes a common message supported by authorised operators and bearing the regulator’s logo.
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At the FAIR Forum in Rome, LOGiCO representative Valérie Peano said Italy’s advertising ban had limited communication about protections available through regulated gambling. She said the 2024 online gaming reform creates an opportunity for coordinated messaging on prevention, consumer protection and responsible gambling.
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A shared responsible gambling message could give Italian operators a coordinated role in prevention and public communication.
Coordinated messaging could address protections that LOGiCO says the advertising ban has made harder to communicate.
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