Brazil considers betting branding restrictions for Rouanet Law cultural projects
By SectorWire desk ·
Summary
Brazil’s federal government is considering restricting betting company branding in cultural projects supported by Rouanet Law tax incentives, citing JOTA. Government lawyers are examining whether a decree or legislative amendment would be appropriate. The report said existing sponsorships would remain unaffected and any restriction would apply from the 2027 project cycle.
Why it matters
Betting companies could face branding restrictions in Rouanet-supported cultural projects from 2027, while existing sponsorships would remain unaffected.